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Documents disponibles écrits par cet auteur (3)
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Texte imprimé
This book caters to a millennial student audience, the most diverse and educated generation to date. The book speaks to students of the technological age, facing a diverse and evolving economic environment fueled by the Internet and multimedia s[...]
Index. décimale : 111.74 
Texte imprimé
This book is an authoritative and timely guide for executives who are contemplating business in these markets. Using numerous exhibits and real-world examples, the authors explore analysis and evaluation of marketing potential, management of the[...]
Index. décimale : 124.35 
Texte imprimé
This volume contains articles about export and internationalization. Au sommaire : - Internationalization and export performance ; - Researching and adapting to export conditions.
Index. décimale : 121.58
