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Roberta CAPITELLO ; Steve CHARTERS ; Glyn ATWAL ; Lara AGNOLI ; David MENIVAL ; Jingxue YUAN ; Groupe ESC Dijon Bourgogne ; et al. | Chandos | Elsevier Asian studies series | 2016China is becoming a significant player in the global wine industry, first for wine consumption and more recently also for its production. This book offers an updated and comprehensive analysis of the wiine market in this country, and its relatio[...]
Index. décimale : 267.01 (Marketing, Communication, Promotion, Vente / Marketing, Communication, Promotion, Sale)