| Titre : | Open innovation in the food and beverage industry |
| Auteurs : | Marian GARCIA MARTINEZ |
| Type de document : | Texte imprimé |
| Editeur : | Woodhead Publishing, 2013 |
| Importance matérielle : | 400 p. |
| Collection : | Woodhead Publishing series in food science, technology and nutrition; 243 |
| ISBN/ISSN/EAN : | 978-0-85709-595-4 |
| Langues: | Anglais |
| Index. décimale : | 262.02 (Gestion de l’entreprise, Entrepreneuriat / Management, Entrepreneurship) |
| Mots-clés : |
[Classement] WINE & SPIRITS / GESTION DES ENTREPRISES VITIVINICOLES [Aciège 2017] INNOVATION [Aciège 2017] INNOVATION TECHNOLOGIQUE [Aciège 2017] AGROALIMENTAIRE SECTEUR [Aciège 2017] RESTAURATION SECTEUR [Aciège 2017] BOISSON ALCOOLISEE SECTEUR [Aciège 2017] BOISSON NON ALCOOLISEE SECTEUR [Aciège 2017] ETUDE DE CAS |
| Résumé : | Food and beverage companies are increasingly choosing to enhance internal idea development by pursuing an ‘open innovation’ approach, allowing the additional exploitation of external ideas and paths to market. Drawing on a range of important case studies, Open innovation in the food and beverage industry investigates the challenges and opportunities afforded by the incorporation of open innovation into the food industry. |
Exemplaires (1)
| Code-barres | Cote | Support | Emplacement | Disponibilité |
|---|---|---|---|---|
| 072262 | 262.02 GAR | Livre | Mezzanine 2 | Disponible |
